Latest Online Business Model Trends

By Nathir Sufyan


Every business wants to get ahead in the digital age. However, technology is moving so quickly, sometime it is hard to choose what course to follow. If the wrong one is chosen, the business can be left in the dust. It is important to look at the current trends to see how a business can capitalize on them. Here are some of the latest trends in on online business model.



In the current business environment, it is essential to go beyond the confines of the internal framework and collaborate over a more social set up. In solving business problems, the effort is distributed over the social network to tap into the brain power of customers and industry experts, in addition to the company's own team of professionals. Creative problems solving through collaboration brings better results, often maximizing efficiency and minimizing cost.

Online experiences must be personalized and customize for each customer. It must be easily obtainable and freely accessible. This is what the public expects now. This poses a challenge for businesses because customers expect instant results. They want information in real time. Businesses know that if they cannot deliver, the customer can easily find another source, another app, to download and get what they want.

Let's say a family is out shopping on a Saturday morning, and suddenly they realize that it is approaching lunch time. The husband searches on his smart phone for a family type restaurant, and he finds you, or does he. If you are not set up for mobile, he won't find you at all.

Then the new technology of SMS, or texting your ads to people. Do you realize that 95% of the people who receive a text message will open it? How would you do in a mail or email campaign, where you had a 95% open rate? You could text everyone in a zip code and offer them a 20% discount on lunch, and you might get some business today!




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